Content Marketing Case Study: AOL

OBJECTIVE
America Online wanted to create more travel and destination-related content for their website and was looking for a content partner that could quickly populate their site with articles about tourist attractions and areas of interest in over 30 different cities.

SOLUTION
EVG has extensive experience writing for the travel and tourism industry and has a network of over 800 writers worldwide that can provide relevant, interesting and local information. A dedicated team was quickly assembled to edit and search engine optimize over 400 articles in just a 6 week period.

RESULTS
AOL was impressed with the quality of the work, as the articles received top rankings in organic searches. The client realized the ease, efficiency and cost savings of outsourcing content and commissioned EVG to write another 100 articles in 3 weeks.